Author Archives for Ernest Chua

An Attitude of Gratitude: Thanking Legislators with Social Ads

Published by Comments Off on An Attitude of Gratitude: Thanking Legislators with Social Ads <p>You've just finished working on a campaign to pass a key piece of legislation. Now your client has won and the bill is law. What’s your next step? Find out how to use digital thank you ads to end on a high note.</p>

Keeping Cool in a Crisis

Published by Comments Off on Keeping Cool in a Crisis <p>Something as simple as knowing where your passwords are stored can save you in a crisis. Read/watch more of our tips from our recent webinar.</p>

Make Change Happen This Election Day

Published by Comments Off on Make Change Happen This Election Day <p>You can target voters with digital advertising. Digital advertising offers an opportunity to reach a hyper-targeted audience for a lot less than traditional print or TV advertising.</p>

Show Us the Money

Published by Comments Off on Show Us the Money <p>Learn more about turning your ardent online supporters into donors for your organization.</p>

Four Free Tools Every Digital Wiz Needs

Published by Comments Off on Four Free Tools Every Digital Wiz Needs <p>Digital tools can help you organize digital advertising and content strategy. Here are four free tools we love. </p>

Five Tips for Effective Storytelling

Published by Comments Off on Five Tips for Effective Storytelling <p>To effectively communicate in the 21st century, we must harness the power of storytelling. At the Hatcher Group, we’ve developed a set of best practices for telling stories effectively.</p>

Maryland Is Criminalizing Poverty

Published by Comments Off on Maryland Is Criminalizing Poverty <p>Having a criminal record, even for the smallest infraction, makes it difficult to find stable jobs, housing, education and other support. The Job Opportunities Task Force wants to break the cycle. </p>

4 Reasons You Should Podcast

Published by Comments Off on 4 Reasons You Should Podcast <p>Thinking about starting a podcast at your organization? Podcasts are a trendy and effective communications tool for discussing topical subjects and sharing stories. </p>

Top 5 Things to Do BEFORE and AFTER a Crisis

Published by Comments Off on Top 5 Things to Do BEFORE and AFTER a Crisis <p>When it comes to crisis communications, that sentiment could not be more accurate. Every organization could face a crisis that can now unfold at lightning speed in the digital age. With social media, missteps ricochet around the world, and leaders must act quickly to determine and implement the right response.</p>